A brand new type of equestrian competition premiered today at the Longines Masters of Paris, pitting the United States and Europe against each other in an exhilarating head-to-head matchup. Presented by EEM, in collaboration with the European Equestrian Federation (EEF), and with Longines as a founding partner, the initial stage of the two-round Riders Masters Cup captivated the Paris audience at the international Longines Masters Series. The heart-pounding competition will culminate with the second and final showdown taking place on April 28, 2018, during the inaugural Longines Masters of New York.

EEM CEO Christophe Ameeuw stated, “When we decided to move our American Leg of the Longines Masters to New York, we were living a dream to jump on the grandest stage. Our show has become known for combining glamour, lifestyle, and gastronomy with the best in show jumping; a true 6* experience! We are thrilled we have the opportunity to bring an exciting new competition along with it. The Riders Masters Cup brings the best of equestrian sport together with exhilarating team competition and is a showcase for the exhilarating event in the world’s biggest media market.”

A new annual equestrian competition, the Riders Masters Cup bridges the first and third leg of EEM’s Longines Masters Series, which presents one of the most prestigious show jumping events in the world spanning three continents: Europe, Asia, and North America. Season III of the Longines Masters Series kicked off this week in Paris, travels to Hong Kong in February, and premieres in New York in April.

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