Exhibitor’s, the newest member of the Straight Arrow family of brands, was established in 1979 and has been bringing professional grooming excellence to consumers for over 40 years. Originally the product of research conducted by human hair care brands to provide colour-enhancing and optical brightening options, it was then developed further to provide results for horses of every colour, without the use of harsh dyes or stains.

Devon B. Katzev.

Devon B. Katzev, president of Straight Arrow Products, Inc., acquired Exhibitor’s a few years ago, keeping the products and expanding the line to include a high-performance shampoo and conditioner that is perfect for horses and dogs.

“We didn’t change what wasn’t broken! Quic Silver Shampoo continues to be one of Exhibitor’s best-performing products and a favorite of those who want to get their greys whiter than white,” states Katzev. “Light refraction paired with optical brighteners create a mirror-like finish like no other equine products out there. Our goal is to bring you professional-level quality and keep the integrity of the Exhibitor’s brand, while embracing its legacy of providing color-enhancing grooming products to the forefront of the industry.”

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